So here’s a call to all the Marketing Majors and Execs.
I believe it would be great to give @rob a marketing plan. Sure, he’s got his own marketing plan - but this can give him a chance to hear from a wide range of people (who like the product and want it to succeed) that he can cherry pick the good ideas from and send this product to the stratosphere.
So here’s my plan …
@Rob shows up on the Tonight Show, challenges the host to try for a week, and the host updates us everynight. This is a vast audience and is not geared toward the athlete genre and not geared toward the weightloss genre – it is geared and presented as a new type of good way to eat quickly and healthy. This little plan looks to dive into the average joe who isn’t interested in all that gym jazz and weight loss craziness. This is a broad appeal that also can get the attention of celebrity guests.
I hope someone has a good idea for Rob to Cherry pick from. I hope he likes this one.