Hah, wow... OK. This thread is heated. For one thing, the difference between "very terrible" (which is hardly even a proper phrase - sounds like "quickly fast") and "evil" is the intention - an "evil" company does something with knowledge of the terrible things they're doing, and does it anyway; a "very terrible" company does something without knowledge - just didn't know any better, didn't have enough staffing, systems poorly developed, and does a Very Terrible™ job at things. I've seen great examples of both. Soylent(/Rosa Labs) doesn't exactly strike me as "evil". Not until we learn of the people used in Soylent, at least
Anyway, just had to throw that in there. Hi, by the way - first post! Just learned about Soylent and I'm 100% all-in as a way to actually "eat healthy" for the first time in my life - coming from a cheap fast-food diet, and no interest in "healthy" food, kind of a catch-22. I've already blown through all but one of my first $70 7-bag (v1.5) order, and coming out to $10 a day, it's barely on the hair edge of being a sensible option... that's a lot of money! Typically, I'd been budgeting $5 a day in fast food, $7 was the more real-world average.
So, first bit of feedback: I'd really like to see cheaper options for Soylent - either in a cheaper (less tasty? A little more hassle to prepare?) formula, older versions, quantity discounts... some way to bring the cost down a bit more. I'm actually rolling on v1.1 right now after finding a deal for 13 bags for $50 on Craigslist - expiration date of 10/2015. It's perfectly fine to me as long as it lives up to 1.0's initial promise. (and yes, I got the matching oil bottles and release notes, too)
Second, and something you guys might be able to implement right away -- I initially signed up for 7-bags-a-month, and that's what I got (about 3 days after ordering - woohoo!). But, going back to the order page, I couldn't find an easy way to say "Hey, I want some more!". Clicking the "individual order" button takes me to the main shop page, offering a new subscription discount. That confuses me - so, what if I'm already subscribed? Would I order that, and still pay the $70/7-bag price? Or would I have to swallow "full price" instead? Having a way to simply "order more", under my existing subscription (at the subscription price, preferably), right on my profile page, would clear up all those ambiguities. Click it, confirm it, wait for it. I'm sure I'm not the only one that ordered a 7-day supply for a month, not knowing Soylent would be as awesome as it'd turned out to be.