If you’ve never run a new business or been a part of a popular indie game project, it’s pretty hard to understand how humbling popularity can be. I can’t imagine that they were expecting this kind of popularity, let alone this many orders. This is actually detrimental because now they have to go through more rigorous testing and expanded manufacturing requirements for the masses than if it was a couple thousand people.
In regards to the above posts about their mistakes, time and again I think people need to remember that until Soylent starts shipping, this continues to be a fundraiser in faith.
It’s a common misconception about kickstarters; just because a project gets its funding does not mean it will be out the door in a manner expected, if at all. Many projects are now wisening up to the pitfalls that are stretch goals due to the extension of dead lines, to name a few problems. Also consider that the continuation of this community is a huge risk itself; the longer the wait, the more DIY projects there will be, and the more smaller, local efforts will grow, directly competing with their end line (though considering the issues with popularity, this might be a good thing to relieve pressure on their manufacturing requirements).
Annnd lastly, on giving us updates they’re getting from dieticians and nutritionists… if there’s one thing the DIY folk have learned, it’s that there’s very little reliable information in this regard, and enough red herrings to feed the entire history of Scandinavians. I gather they’re dealing with enough contradictory information as it is without having to get a community of arm chair scientists involved